Gina's Platform

Your SUPER-powered WP Engine Blog

Lifestyle

Sunday Edit | 10 Beauty Trend Predictions for 2023, According to Experts

by Leave a Comment

Just as with fashion, beauty trends come and go — and it always seems to be cyclical with the changing years. This is true in all areas of beauty — skincare, haircare, makeup, you name it. What’s in one year may very well be out in the next, or even within a handful of months, and much of this is determined by the seasons. 

We’re seeing trends come from makeup artists and amateur creators alike — and we have Instagram and TikTok to thank for that. It’s much easier for a certain trend to catch on and there always seems to be a new trend right behind it.

If you’re hoping to get ahead of the crowd and capitalize on beauty trends even before they’ve caught on with everyone else, here’s what beauty professionals believe will be most popular in 2023.

Huda Beauty | Do Bond-Building Haircare Products Live Up To The Hype?

by 1 Comment

You fuel your body with nutritious foods and apply skincare products that lend to a hydrated, glowing complexion. In fact, there’s a good chance you carefully curate what goes into your body and onto your skin since both are technically investments in your well-being. 

But what about your hair? Is your shower and vanity stocked with bottles and tubs of hair care products that help your strands look and feel strong, shiny, and healthy? Ahead, we’re exploring the topic of bond-building haircare products, a new-ish beauty category that’s all about creating healthier hair from the inside out. 

This category of hair care products come in a variety of formulations, including shampoos, deep conditioners, and leave-in treatments activated by heat styling. “Bond-building products are building blocks that help strengthen the hair from the inside out, preventing the hair from becoming more damaged,” explains Gina Rivera, celebrity hairstylist and founder of Phenix Salon Suites. 

Read the details on bond-building haircare here!

Well + Good | If Aerosol Dry Shampoo Is Giving You the Ick, Here Are 8 Non-Aerosol Dry Shampoos That Professional Hairstylists Swear By

by Leave a Comment

Unlike their aerosol counterparts, non-aerosol dry shampoos typically come in the form of a loose powder or paste that can be sprinkled or puffed onto the roots of hair to absorb oil and sweat. Not only do non-aerosol dry shampoos absorb oil even better than the aerosol sprays do, they also boost hair’s volume (a huge selling point for folks with fine strands) and are easier to travel with. Not too shabby, right?

As with most beauty products, some brands and products stand out from the rest. Professional hairstylists were consulted here for their favorite non-aerosol dry shampoos on the market that are guaranteed to give you all the style, without the spray. Read on for Gina’s recommendations!

Prose | Hair Slugging: What is it & Does it Work?

by Leave a Comment

If you’ve been on beauty TikTok lately, then you’re likely well acquainted with the magical powers of hair slugging. Pegged as the haircare counterpart of skincare (skin slugging, anyone?), this beauty trend has found popularity among millions of app users — and with good reason. Keep reading to learn more about hair slugging, including answers to frequently asked questions that will help you achieve your best hair ever, on repeat.

SheFinds | Colorists Say You Should Avoid These Hair Color Mistakes At All Costs—They Age You Instantly!

by Leave a Comment

Finding the best hair colors for your skin tone can be exciting, as is a trip to the salon for a fresh turn-of-the-season style. Read on for insight and advice from Gina for tips on what hair colors and dyes to avoid over 40 for a more youthful look, and other helpful tips to keep in mind before heading to the salon.

SheFinds | 3 Sleek, Chic Haircuts That Are Perfect For Women Over 40–They Take Years Off Your Look!

by Leave a Comment

If your goal is to emphasize your best features and bring a youthful exuberance to your next haircut, we’ve got you covered! We checked in with professional hair stylists and experts for three classic, timeless and super-trendy haircuts that won’t look dated for anyone over 40. Read on for tips, suggestions and insight from Gina here!