Easy, Unforgettable Halloween Makeup Ideas for the Whole Family

Published on: 10/21/2021 3:13 am


Halloween Makeup

Halloween’s a time to free your inner creativity and let your imagination run amuck.

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But you don’t have to be an artist to conjure up a bewitching halloween makeup look. You don’t have to be a ghoul or makeup professional either. We’ve dug up some spellbinding halloween makeup ideas and tutorials for the entire family.

Spooky Animal Kingdom

Kid Rabbet Halloween Makeup

Animal makeup is among the most family friendly halloween costume ideas out there. Not only are the options endless, they’re also appropriate for any age group or event type.

Some of our favorite kids halloween makeup ideas include:

  • An adorable white rabbit. (Bonus points if you paint their finger orange like a carrot.)
  • A doe with white spots on the face.
  • A black cat – or tiger if you want something more involved.
  • A fish/mermaid.
  • A bat.
  • A unicorn
  • A butterfly.

Any of the above can be easily replicated on the big kids in the family to create a proper menagere.

Creepy Clowns

The mask Halloween Makeup

Clowns come in all varieties. By and large, most folks consider them creepy, but you can take the look in a few different directions.

  • Kids clown costume. For a less scary version, stick with a rainbow theme. The more polkadots and multicolored stripes you can incorporate, the less menacing it will look. Don’t forget a red rubber nose to complete the look!
  • Female clown costume. You create a full out Pennywise costume with a few swipes of red lipstick. Simply do your makeup as you normally would. When it comes time for his signature red lipstick, continue a curvy line from each corner of your mouth up past your eyebrow. Complete with a bit of pink or red eyeshadow to pull it all together. Or, you can recreate a Harley Quinn look with some pig tails, blue and pink temporary hair color with matching eyeshadow, one liquid eyeliner heart below your eye, and a swipe of red lipstick.
  • Male clown costume. Whether you put together a Joker costume or go more jester, focus on black, white, and red, or primary colors like red, yellow, and blue. With a bit of white face paint and a few thoughtfully placed triangles that complement your color scheme and you’ll be ready to make ‘em laugh (or run in fear).

Bone Chilling Skeletons

Couple Halloween Makeup

There’s really no need to be intimidated at the thought of doing skeleton makeup for halloween. With a little quality black and white face paint and some smudging skills, your look will be to die for.

The main thing to remember is to follow the natural contours of your face. Anywhere there’s bone underneath you’ll want to accentuate. That includes the sockets of your eyes, your temples, the bridge of your nose, under your cheekbones, and along your jawline. Using eyeliner, you can also draw “teeth” over your mouth and lips to tie it all together.

Looking for some last-minute skeleton makeup ideas? Try:

  • Put makeup on the bottom half of your face.
  • Paint the right or left side of your face only.
  • Simply outlining your bones with a pencil liner.

Devilish Delight

Man Halloween Makeup

Is devil halloween makeup really all red paint and horns? It is if you want it to be! Devil makeup can be as complicated or simplified as you like.

Whether you choose to paint your entire face pink, red, or purple or just use some red glitter to accent your inner demon, there’s no wrong way to be bad.

It’s also one of the most popular halloween makeup ideas for guys since it takes so little to look so sinister. From bloody horns and upside down crosses to hand-drawn devil tails and exaggerated eyebrows, it’s fun to be naughty.

Petrifying Pop Art

Lady crying Halloween Makeup

Few halloween looks will have your friends doing a double take like this Roy Lichtenstein-inspired pop art makeup. You’ll be amazed at how much a few purposefully placed lines and coordinated dots will make you look like a moving painting. See this pop art makeup tutorial video for details!

Halloween Makeup FAQ:

How do I make my foundation pale?

Going a shade or two lighter than you normally wear can help you achieve the ghastly look you’re after. You can also add some liquid white makeup to the foundation you already have to lighten things up. Just be sure to moisturize well to avoid cracking.

Can I mix foundation with concealer to make it darker?

Mixing a foundation with another foundation or liquid face paint is recommended. Concealer is usually thicker, which could mess with the desired consistency and cause caking.

Can I use lipstick instead of face paint?

Yes! Cream stain lipsticks are recommended if you want a more precise accent. Just make sure you wash off thoroughly at the end of the night to avoid breakouts.

Is Halloween makeup safe for kids?

Most halloween makeup is safe for kids, but always read the ingredient list first and test out a small patch before using all over your child’s face to make sure they’re not allergic.

Need a few more tips for halloween makeup in order to achieve your vision? Summon the makeup professionals on Gina’s Platform!

Gina Rivera

Gina Rivera

Beauty Icon and Expert

Gina Rivera skyrocketed to success when the company she founded in 2007, Phenix Salon Suites, became the fastest-growing salon suite company in the beauty industry. With more than 300 locations nationally and international expansion occurring in the UK, Entrepreneur Magazine named Phenix Salon Suites a Top 500 Franchise list seven years running.