Phenix Founder and Celebrity Stylist appears on the cover of the widely-read Absolutely magazine in London. Copies hit stores and newsstands today across London. Get your first look here!
Business
Benefits of Managing Payments & Cash Flow with Gina’s Platform
Health and beauty professionals are in the business of putting clients first. That means arranging your services around their needs and wants. That includes how they’re able to pay, too.
Fail to make the process quick, painless, and with the option of accepting credit card payments at your small business and it could create a big headache.
Case in point: “cash vs credit card statistics show that 80% of consumers prefer spending with a card over cash,” explains Fundera.
Don’t hurt your business by being a cash-only operation. Follow these steps to find better ways of managing the cash flow for your small business.
Cash Management Solutions for Small Businesses
Recording cash, credit or check payments is essential for any business. Gina’s Platform makes it extremely easy to enter this information. In most cases, the information has already defaulted from the appointment information and all that is needed is to confirm the entry.
Need to perform more complex functions like merging tickets, splitting tickets between credit and cash and percent coupons, and discounting services? Gina’s Platform simplifies the process, so you can accomplish a variety of multi-step transactions without breaking a sweat.
Did you know you can even have sales tax for products get automatically applied? That fancy french balayage formula won’t know what hit it. Sales tax reports can also be created by quarter right at your fingertips, making sales tax time a snap.
Salons and wellness centers love being able to make requests for payments in advance for services or purchase of a product, both of which can be emailed and or texted to your clients so they can pay them online.
Gina’s Platform is one of the best ways to accept credit cards for small business, hands down. They even offer no contracts, no fees, a free reader and a low, low 2.52% processing rate with no hidden terms You read that right. Credit card processing is just 2.52% (chip or swiped) with no transaction fees. Check the fine print on your competitors and see if they can say the same. Gina’s Platform truly is the lowest in the industry – period.
According to Kabbage.com, “The fees for Square are 2.5 percent per transaction or a monthly flat fee of $275. Compare this to the 3 percent you can see with credit card processors and the fact that you can never really budget for fees with traditional processing systems because of all the factors that go into determining them.”
Want to give the option of paying with cash for a discount? That functionality is built right into the app. This means it costs you absolutely nothing to take credit cards.
You won’t have to stress about inventory management either. Every product you sell is recorded. Once it starts getting low or runs out, you’ll get an alert. You can even run reports to show how much profit you made from product sales in a designated period.
When it comes to small business cash flow management, Gina’s Platform not only improves your customers experience, it also help beauty, health, and wellness businesses grow their business by offering features that should aid in manage finances and payments.
Payment Management FAQ
Why are some businesses cash only?
Small business cash has its place, but if you’re cash-only out of intimidation, time to rethink your payment options.
What are multiple payment options?
You could certainly include cash as one of them, but other payment forms include credit and debit cards, as well as mobile payment options like Paypal, Apple Wallet, and Google Pay.
Why are multiple payment options important?
Some clients may keep track of their transactions by paying with certain cards. Others may be loyal to a certain credit card because of the rewards options they offer.
Why do small businesses not accept credit cards?
Some may feel it’s too expensive or complicated, but Gina’s Platform helps with both!
Why is it important to manage cash flow?
No one wants to give the IRS any reason to come digging through their books. Having an organized cash flow management system makes your bookkeeping infinitely easier.
Want to learn more about how to accept credit cards for small businesses? Sign up for Gina’s Platform and we’ll walk you through it.
Gina Rivera
Beauty Icon and Expert
Gina Rivera skyrocketed to success when the company she founded in 2007, Phenix Salon Suites, became the fastest-growing salon suite company in the beauty industry. With more than 300 locations nationally and international expansion occurring in the UK, Entrepreneur Magazine named Phenix Salon Suites a Top 500 Franchise list seven years running.
Colours By Gina Summit to Be Held March 27th-29th in Utah
First -of- its -Kind Event to Highlight Free Industry Education for All
(San Diego, California) (March 28, 2022) -Gina Rivera, celebrity hair artist, Founder of Phenix Salon Suites as well as salon hair color line, Colours By Gina is will be conducting , two-day educational Summit in Utah with her International Artistic Team geared at curating looks for her upcoming complimentary series of classes. This Summit, hosted at Gina’s Colour Kitchen in Salt Lake City, Utah, will include top educators as well a variety of area hairstylists. The Summit will showcase the hottest color styles and styling techniques in the industry.
During this exciting complementary Summit, Gina Rivera and her international team of hair artists will curate new hair looks and provide extensive color education in lieu of her upcoming education series that will be kick off in April on Instagram and Facebook Live. Following the event, the classes can also be accessed and viewed via Gina’s Platform, a beauty app that is available for the beauty and lifestyle professional.
During these online events, exciting color- based classes using the Colour By Gina collection will be showcased such as, “Less Foil More impact” “Ash is Beautiful” and “Radiant Red” demonstrating both the techniques and use of the Colour by Gina collection.
“I am excited to lend my expertise and trends in the color world to the public, we are so excited to talk about trends and techniques with all our fellow hair artists out there and celebrate what color can do for the mind body and soul!” Gina Rivera, celebrity hair stylists and founder Phenix Salon Suites and Colours By Gina
Colours by Gina hair color collection is used within the 340 Phenix Salon Suites located throughout the U.S. and now available in the UK and Europe. For more information contact Colleen Mathis, absolute R relations, colleen@absoluteRrelations.com.
About Colour By Gina
Formulated using New Colour Intelligence, exclusive only to the Colours by Gina range. New CI (colour intelligence) is a unique blend of specialized dye pigments, gentle alkalizers and protective oxidizers. The intelligent coloring system allows for limitless intermixing and multi-functional results. Infused with our exclusive Pure BioGen complex, Biotin and Collagen. Colours by Gina portfolio encompasses 60 shades including all of Gina’s favorites. Concise portfolio use alone or intermix. A single tube can create permanent color results, tone on tone with no lieft and demi-permant for multi-dimensional color. A Colours by Gina formulation is flexible and automatically adjusts the product viscosity to support multiple mixing ratios.
About Phenix Salon Suites
The California-based salon suite franchise is a coworking concept that offers an opportunity for salon and lifestyle professionals to have their own salon suite within a larger, well-located salon. Phenix Salon Suites does not sell haircuts. The brand licenses individualized suites so professionals can service their clients in a safe and secure environment. Founded in 2007 by A-list Stylist Gina Rivera, who has family roots in the industry dating back to 1929, has reinvented the salon industry with Phenix. The company began franchising in 2012 and today has 340 locations across 33 states. Recognized 8 years in a row on Entrepreneur’s Franchise 500 list, Phenix Salon Suites is acknowledged as an industry leader with franchise opportunities available in a number of key markets throughout the United States. For more information on franchising with Phenix Salon Suites please visit www.phenixsalonsuitesfranchising.com/.
Phenix Salon Suites’ In-House Color Line, COLOURS by Gina, Has Arrived in the UK
Brit hair pros rejoice because Phenix Salon Suites’ hair color line has made its journey across the pond.
As of this month, COLOURS by Gina will officially be available in the U.K., exclusively at Phenix’s new Manchester location. With this exciting expansion, U.K. salon pros will now be able to shop the 60-piece, collagen and biotin-enriched hair color collection.
“I’m so grateful, blessed, and humbled to have the honor of sharing this incredible line with Salon Professionals in the UK and Europe,” says Gina Rivera, celebrity hairstylist and founder of Phenix Salon Suites and Colours By Gina. “Expanding the Colours by Gina line internationally has been one of my dreams and I know we’re just getting started!”
For those unaware of the brand, COLOURS by Gina was founded by celebrity stylist Gina Rivera, who also founded Phenix Salon Suites—a California-based salon suite franchise that currently has over 300 salon suites nationwide in 33 states. Her popular hair color line is now offered in a color bar within the salon suites’ U.K. location.
The news of COLOURS by Gina’s U.K. launch comes after Phenix just opened its first international salon suites this past fall in Manchester. Already, the brand has plans to rapidly expand across the U.K., with additional locations to open throughout the U.K. and Sweden. So, get ready to potentially see more COLOURS by Gina color bars popping up in these new locations sometime soon!
For now, if you’re in the Manchester area, be sure to drop by Phenix’s salon suite over there and shop some incredible COLOURS by Gina products.
For more information about Phenix Salon Suites’ U.K. location, make sure to follow @phenix_salon_suites_uk on Instagram. And, for the latest on COLOURS by Gina, make sure to follow @coloursbygina on Instagram.
Credit to: Camille Nzengung for thetease.com
Colour Your Life – Colours By Gina Launches in the UK!
Phenix Salon Suites opened in September last year and plans to rapidly expand the brand across the U.K. are in motion. The latest location in Sweden has recently been formally announced. Added Gina, “It’s a great time to become part of the Phenix Family.”
Greeted with bites and bubbles upon arrival, guests to the Phenix Salon Suites location at 1 Deansgate walked into the stunning welcome area showcasing the Phenix water fountain and the impressive Colour Bar, an area bursting with COLOURS by Gina products for Lifestyle Professionals to fulfil their hair colour purchasing needs.
The evening was attended by current Phenix Lifestyle Professionals, their friends and families together with beauty influencers, local Press and the U.K./Europe Team. John Gillespie, the U.K./Europe Operations Director and Janie Tongue, the Communications and Branding Director were both thrilled to be there. Gillespie led an informed presentation to the attendees about the benefits and science behind the new colour line, whilst two leading colourists worked their magic on three models, presenting the reds, coppers and blue/black applications along with a highlighted model using the line’s supercharged, blue-based lightener.
“I am so grateful, blessed, and humbled to have the honour of sharing this incredible line with Salon Professionals in the UK and Europe. Expanding the Colours by Gina line internationally has been one of my dreams and I know we’re just getting started!” Gina Rivera, Celebrity Hair Stylists and Founder of Phenix Salon Suites and COLOURS By Gina.
Phenix Salon Suites opened in September last year and plans to rapidly expand the brand across the U.K. are in motion. The latest location in Sweden has recently been formally announced. Added Gina, “It’s a great time to become part of the Phenix Family.”
For more information, please contact John Gillespie on 07909 993491 or email jgillespie@phenixsalonsuites.com
Janie Tongue, Communications & Branding Director
07394 900757 / jtongue@phenixsalonsuites.com
Mobile App Marketing: Grow Your Business with Gina’s Platform
Few businesses succeed without consistent, dedicated marketing efforts. If your marketing plan hasn’t expanded into apps, you’re missing out on a massive opportunity.
The mobile marketing benefits can’t be overstated. Just think of how often you check your phone. For most of us, it’s more than 260 times a day!
You’re almost guaranteed to have a captive audience anytime you’re pushing marketing messages out by mobile. In app marketing allows you to speak directly to clients and customers who are already familiar with your beauty business. It’s arguably the most concentrated form of marketing you can do.
Ready to make better connections with your clients and bring in more business? This primer shows you how Gina’s Platform can help beauty, health, and wellness business owners increase their profitability and attract new, loyal customers.
Mobile App Marketing 101
According to Mobile App Daily, “Implementing a mobile marketing strategy is simply the continuation of internet marketing, which is much targeted to attract mobile users in interesting ways… The prime motive of the mobile app marketing trend is to reach out to smartphone users at regular time intervals to make them aware through personalized notifications or advertisements.”
To reiterate, the key is to utilize app marketing in interesting ways. It’s one reason Gina’s Platform comes with unique features that help set your business apart.
How to Attract More Customers with Gina’s Platform
With its thoughtful mix of user-friendly features, could this powerful mobile marketing platform be the answer to attracting more clients to your business?
Here’s what’s in it for you and your customers:
- – A full collection of marketing templates to help your tenants increase their client base through exclusively designed digital tools like a free professional website with booking.
- – Mass emailing and texting capabilities so you can message all or part of your clients in one easy step. (Clients can also be segmented into “folders” where you can mass email and text only the ones you want to.)
- – A free professional, simple-to-use website provided with your account. Your clients can book online just like big companies can. They can also view your portfolio, your promotions and add testimonials.
- – A profile that’s automatically added to Gina’s Platform website where it is exposed to millions of people seeking your services.
- – In-app social media tools that make it easy to share your free website and profile.
- – “Book Now” buttons, which can be added to your social media accounts so that new and existing clients have easy access to your services and products.
- – Client relationship tools that can help keep you connected and a part of your client’s regular life, decreasing your client attrition rate.
- – You can add promotions to become part of “Gina’s Deals” that will attract new clients to your budding business.
Compare these offerings to other salon mobile app competitors and you’ll see where others fall short. Gina’s Platform is a holistic tool for anyone who wants to be more intentional with their marketing and get serious about expanding their wellness or beauty business.
Mobile App Marketing FAQ:
Anytime you’re venturing into something new there’s going to be questions. See if any of these sound familiar.
Whether you’re ready to go full-scale or just dip your toe in the water, Gina’s Platform unlocks mobile marketing for small businesses in a big way. One click gets you started.
Gina Rivera
Beauty Icon and Expert
Gina Rivera skyrocketed to success when the company she founded in 2007, Phenix Salon Suites, became the fastest-growing salon suite company in the beauty industry. With more than 300 locations nationally and international expansion occurring in the UK, Entrepreneur Magazine named Phenix Salon Suites a Top 500 Franchise list seven years running.