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Tip Of The Week

November 2020 – Tip of the Week

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Tip 1

Want to make sure your hair color last longer? Here are a few steps that I recommend:

  • Make sure to always select a professional wetline. 
  • Check to ensure that the line you select is sulfate free. 
  • Healthy hair absorbs color more easily so make sure to pick a line that promotes hair health. (Hint: Look for the following ingredients: biotin, collagen, and B vitamins).
  • Prior to coloring your hair, make sure to use a clarifying shampoo on the hair to remove excess build up that may reduce the effects of the color application.
  • When discoloration of shampoo takes place and it no longer performs as it once did, it is time to remove it from your shelves.
  • Keep an eye on the expiration dates and know they are there for a reason.
  • If your scalp becomes itchy or irritated after using a shampoo, it has likely gone bad and it’s time to get rid of it.
Gina Rivera

Gina Rivera

Beauty Icon and Expert

Gina Rivera skyrocketed to success when the company she founded in 2007, Phenix Salon Suites, became the fastest-growing salon suite company in the beauty industry. With more than 300 locations nationally and international expansion occurring in the UK, Entrepreneur Magazine named Phenix Salon Suites a Top 500 Franchise list seven years running.

    Gina Rivera’s Tip of the Week – Lightening Up For Summer

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    My Tip of the Week is all about lightening up for summer!

    Summer with its warm sunshine and long evenings is about to make its appearance. And along with summer is the desire for a lighter and brighter look when it comes to hair. Many are looking to lighten up their locks either naturally or by having their hairstylist put some highlights in for them.

    Here are a few tips for those that are wanting a lighter look:

    *Consult with your stylist.
    *Ask your stylist to ensure the tone is correct.
    *Ask your stylist to check the health of your hair and then make recommendations for maintaining.
    *Don’t go for inexpensive over the counter products or items like lemon or peroxide that may damage your hair.
    *Make sure you have a very good at home hair care regimen. (Pure Biogen Complex by Gina loaded with biotin, collagen and all of the B vitamins these are essential nutrients for your hair to stay healthy and look amazing).
    *Taking care of your hair after coloring it maintains your highlights; ensuring they last for longer and look better.

    Lighten up and have an amazing summer! And, don’t forget hair care products at By Gina.

    Gina Rivera

    Gina Rivera

    Beauty Icon and Expert

    Gina Rivera skyrocketed to success when the company she founded in 2007, Phenix Salon Suites, became the fastest-growing salon suite company in the beauty industry. With more than 300 locations nationally and international expansion occurring in the UK, Entrepreneur Magazine named Phenix Salon Suites a Top 500 Franchise list seven years running.